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Big Data Analytics: What you need to know

You might not care about big data, but big data cares about you

big data analytics

Big Data Analytics holds great promise for helping humanity deal with some of our greatest challenges.

For years now people and our sensors and our computers have been generating more information than we can analyze. Breakthrough methodologies and new scalable data approaches hold great promise to helping us make sense over increasingly large data sets.

The most important thing to know about big data: You might not care about Big Data, but Big Data cares about you!  Really. There is an incredible amount of data held on you by corporations, governments and even other individuals. You can try to mitigate your risks by helping control what gets out about you but that is a tough thing to do.

Perhaps more importantly is to think of the many use cases where Big Data is helping humanity. It is being used to help bring peace to the world and when peace is interrupted by war bring conflict to a quicker end. It is being used to help patient outcomes in medical treatments. It is being used to plan better use of resources including food, water and oil. It is being used to help law enforcement and emergency responders. Big Data is here now.

A snapshot of the trend right now indicates:

  • Estimates of 1 Trillion sensors by 2020 indicate the massive quantities of data here today are just the beginning.
  • Breakthrough methodologies and new scalable data approaches hold great promise in sensemaking over large data sets.
  • Ethical considerations around privacy and security over data will only grow.
  • New cybersecurity solutions that rely on Big Data technologies are providing innovative approaches to cyber forensics and analysis.

Open questions decision-makers should track include:

  • Can there be widely accepted ethical frameworks for data and its use?
  • Who will individual citizens trust to analyze their personal, home, auto data?
  • Can behavioral analytics enhance service and security?

Threat dynamics around new big data analytics capabilities include the juicy new targets that large stores of data are proving to adversaries. The news is full of examples of big data bases being found open on the Internet. Additionally, new data tools are being used by both defenders and adversaries to seek ways to get a leg up in cyber conflict. Defenders use big data to look for early warning of attack. Attackers use big data to look for new avenues of approach and new vulnerabilities.

We track the latest on Big Data and all the other major mega trends of technology in the Things Cyber Tech Landscape section. The megatrends we track there are:

  • Artificial Intelligence: Tracking the future of thinking machines large and small, including the AI enabled systems used by your smartphone.
  • Cloud Computing: Powerful centralized computing delivering new capabilities like software as a service and most of the ecommerce and social media services we all use today.
  • Mobile Computing: Connected super-computers in your hand giving people ESP-like super powers. Our smartphones now ship with dozens of high end sensors and those are only increasing.
  • Big Data Analytics: Making sense of incredible amounts of data, including data generated and used by robotics and the IoT.
  • Robotics: Automating every task that can be, creating, and disrupting jobs. This includes, by the way, disrupting entertainment (see Jimmy Fallon and his robots).
  • Internet of Things: Everything will have a chip and communicate with everything else, and how we optimize this will help ensure the IoT is focused on what we want.
  • Cybersecurity: Evil will aways be lurking. We must all reduce our risks in this connected world. this includes a need for cybersecurity on every

And be sure to find and follow us on Twitter to continue the dialog. We are at @ThingsCyber

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